Today I bought this “book”. Lovely isn’t it? Do you know what it is? A Pantone box with 100 postcards, each one with different colour and tone. It will be very helpful to me!
“In 1963, Lawrence Herbert, Pantone’s founder, created an innovative system for identifying, matching and communicating colors to solve the problems associated with producing accurate color matches in the graphic arts community.
Pantone has since expanded its color matching system concept to other color-critical industries, including digital technology, fashion, home, plastics, architecture and contract interiors, and paint. Today, the PANTONE Name is known worldwide as the standard language for accurate color communication, from designer to manufacturer to retailer to customer, across a variety of industries. Pantone continues to develop color communication and inspirational tools, and aggressively adopts new digital technology to address the color needs of the creative community everywhere.”
Dued to its reputation in the creative bussiness, this brand took over as a real trend! It extrapolated the graphic world to equipment and interior design, fashion, horology…
…even in food!!!
As you see Pantone is a trend to stay!
See you tomorrow! ; )